Analysis of the most important web shop KPIs and the resulting visual strategy for monitoring. Using the example of Beurer Group

Creators: Ecke, Johanna
Supervisor: Lang, Klaus
Title: Analysis of the most important web shop KPIs and the resulting visual strategy for monitoring. Using the example of Beurer Group
Item Type: Thesis
Date: 7 March 2023
Divisions: Informationsmanagement
Forthcoming: No
Study Programme: Master - Business Intelligence and Business Analytics (BIA)
Language: English
Citation:

Ecke, Johanna (2023) Analysis of the most important web shop KPIs and the resulting visual strategy for monitoring. Using the example of Beurer Group. Master thesis, Hochschule Neu-Ulm.

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