Strategic communication of work-life balance to new applicants at the »Big Four« – a new generations' concern regarding the work ethic and transparency in the recruitment process

Creators: Ayashi, Lana
Supervisor: Caspers, Markus
Title: Strategic communication of work-life balance to new applicants at the »Big Four« – a new generations' concern regarding the work ethic and transparency in the recruitment process
Item Type: Thesis
Date: 15 May 2023
Divisions: Informationsmanagement
Forthcoming: No
Study Programme: Master - International Corporate Communication and Media Management (ICM)
Language: English
Citation:

Ayashi, Lana (2023) Strategic communication of work-life balance to new applicants at the »Big Four« – a new generations' concern regarding the work ethic and transparency in the recruitment process. Master thesis, Hochschule Neu-Ulm.

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