Strengthening brand awareness through Communication & Public Relation: A case study of the SelfChill Cold Room in the sub-Saharan African agricultural sector

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Creators: Zaper, Anita
Supervisor: Steurer, Elmar
Title: Strengthening brand awareness through Communication & Public Relation: A case study of the SelfChill Cold Room in the sub-Saharan African agricultural sector
Item Type: Thesis
Date: 26 August 2023
Divisions: Wirtschaftswissenschaften
Study Programme: Bachelor - Betriebswirtschaft (BWL)
Language: English
Blocking Notice: No
Citation:

Zaper, Anita (2023) Strengthening brand awareness through Communication & Public Relation: A case study of the SelfChill Cold Room in the sub-Saharan African agricultural sector. Bachelor thesis, Hochschule Neu-Ulm.

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