Understanding the Five-Decision-Making-Process and its influencing factors when it comes to purchasing a smartphone – a comparison between German and Korean students.

Creators: Demirkaya, Yunus Emre
Supervisor: Künkele, Julia
Title: Understanding the Five-Decision-Making-Process and its influencing factors when it comes to purchasing a smartphone – a comparison between German and Korean students.
Item Type: Thesis
Date: 9 October 2023
Divisions: Wirtschaftswissenschaften
Study Programme: Bachelor - Betriebswirtschaft (BWL)
Language: English
Blocking Notice: Yes
Citation:

Demirkaya, Yunus Emre (2023) Understanding the Five-Decision-Making-Process and its influencing factors when it comes to purchasing a smartphone – a comparison between German and Korean students. Bachelor thesis, Hochschule Neu-Ulm.

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