| Creators: | Schuster, Tassilo |
|---|---|
| Title: | Business strategies at the bottom of the pyramid |
| Item Type: | Thesis |
| Date: | 2011 |
| Divisions: | Wirtschaftswissenschaften |
| Study Programme: | Other - Outside HNU |
| Language: | English |
| Blocking Notice: | No |
| Uncontrolled Keywords: | Entwicklungsländer ; Low-income Countries ; Multinationales Unternehmen ; Strategische Planung ; Strategisches Management ; Markteintrittsstrategie ; Geschäftsmodell |
| Citation: | Schuster, Tassilo (2011) Business strategies at the bottom of the pyramid. Dissertation thesis, Erlangen/Nürnberg, Universität. |
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