| Creators: | Kang, Gyuri |
|---|---|
| Supervisor: | Schöberl, Stefanie |
| Title: | Cross-Cultural Analysis of Online Apparel Shopping Behavior in South Korea and Germany: Optimizing SEA Strategies |
| Item Type: | Thesis |
| Date: | 11 March 2024 |
| Divisions: | Informationsmanagement |
| Study Programme: | Master - International Corporate Communication and Media Management (ICM) |
| Language: | English |
| Blocking Notice: | Yes |
| Citation: | Kang, Gyuri (2024) Cross-Cultural Analysis of Online Apparel Shopping Behavior in South Korea and Germany: Optimizing SEA Strategies. Master thesis, Hochschule Neu-Ulm. |
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