Integrating Artificial Intelligence into B2B Marketplaces – A ZEISS Case Study

Creators: Rettenmeier, Emily
Supervisor: Brune, Philipp
Title: Integrating Artificial Intelligence into B2B Marketplaces – A ZEISS Case Study
Item Type: Thesis
Date: 8 April 2024
Divisions: Informationsmanagement
Study Programme: Bachelor - Informationsmanagement und Unternehmenskommunikation (IMU)
Language: English
Citation:

Rettenmeier, Emily (2024) Integrating Artificial Intelligence into B2B Marketplaces – A ZEISS Case Study. Bachelor thesis, Hochschule Neu-Ulm.

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