| Creators: | Mill, Annika |
|---|---|
| Supervisor: | Wild, Antje |
| Title: | Understanding Customers Perceptions of Innovation in the Service Sector A Customer-Centric Analysis of an SME in the field of medical technology |
| Item Type: | Thesis |
| Date: | 24 April 2024 |
| Divisions: | Informationsmanagement |
| Study Programme: | Master - Digital Transformation and Global Entrepreneurship (DTE) |
| Language: | English |
| Citation: | Mill, Annika (2024) Understanding Customers Perceptions of Innovation in the Service Sector A Customer-Centric Analysis of an SME in the field of medical technology. Master thesis, Hochschule Neu-Ulm. |
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