Evaluating Response Strategies to Data Breaches: Their Impact on Firm Reputation and Subsequent Market Dynamics

Creators: Jechle, Deinera
Supervisor: Gewald, Heiko
Title: Evaluating Response Strategies to Data Breaches: Their Impact on Firm Reputation and Subsequent Market Dynamics
Item Type: Thesis
Date: 30 September 2024
Divisions: Informationsmanagement
Study Programme: Master - Strategic information Management (SIM)
Language: English
Citation:

Jechle, Deinera (2024) Evaluating Response Strategies to Data Breaches: Their Impact on Firm Reputation and Subsequent Market Dynamics. Master thesis, Hochschule Neu-Ulm.

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