Creators: | Molinaro Moreno, Noriany |
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Supervisor: | Schöberl, Stefanie |
Title: | The Role of the Digital Platforms in Maintaining Brand Identity: A Case Study of PERI Group and its Subsidiaries |
Item Type: | Thesis |
Date: | 31 August 2024 |
Divisions: | Informationsmanagement |
Study Programme: | Master - International Corporate Communication and Media Management (ICM) |
Language: | English |
Citation: | Molinaro Moreno, Noriany (2024) The Role of the Digital Platforms in Maintaining Brand Identity: A Case Study of PERI Group and its Subsidiaries. Master thesis, Hochschule Neu-Ulm. |
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