| Creators: | Stempfle, Sarah |
|---|---|
| Supervisor: | Stirzel, Martin |
| Title: | Brand Building Konzept als Leitfaden zur Markenetablierung und Penetration der Globalen Automobilbranche |
| Item Type: | Thesis |
| Date: | 16 December 2024 |
| Divisions: | Informationsmanagement |
| Study Programme: | Bachelor - Information Management Automotive (IMA) |
| Language: | German |
| Blocking Notice: | Yes |
| Citation: | Stempfle, Sarah (2024) Brand Building Konzept als Leitfaden zur Markenetablierung und Penetration der Globalen Automobilbranche. Bachelor thesis, Hochschule Neu-Ulm. |
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