Marketing Strategies and Consumer Trust in Sustainable Practices of Ultra-Fast Grocery Delivery Services During COVID-19: A Comparative Study of India and Germany

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Creators: Madaan, Sakshi
Supervisor: Hammerschmidt, Wilke
Title: Marketing Strategies and Consumer Trust in Sustainable Practices of Ultra-Fast Grocery Delivery Services During COVID-19: A Comparative Study of India and Germany
Item Type: Thesis
Date: 16 February 2025
Divisions: Informationsmanagement
Study Programme: Master - International Corporate Communication and Media Management (ICM)
Language: English
Blocking Notice: No
Citation:

Madaan, Sakshi (2025) Marketing Strategies and Consumer Trust in Sustainable Practices of Ultra-Fast Grocery Delivery Services During COVID-19: A Comparative Study of India and Germany. Master thesis, Hochschule Neu-Ulm.

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