Online Surveys vs. Online Observations

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Creators: Biro, Szilvia and Botzenhardt, Florian and Ferdinand, Hans-Michael
Title: Online Surveys vs. Online Observations
Item Type: Article or issue of a publication series
Projects: IFE
Journal or Series Title: Markenbrand : Zeitschrift für Markenstrategie
Page Range: pp. 49-56
Date: February 2014
Divisions: Wirtschaftswissenschaften
Link eMedia: Download
Citation:

Biro, Szilvia and Botzenhardt, Florian and Ferdinand, Hans-Michael (2014) Online Surveys vs. Online Observations. Markenbrand : Zeitschrift für Markenstrategie (2). pp. 49-56. ISSN 2195-4933

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