Items where Author is "Grau, Robert"

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0
Group by: Item Type | No Grouping
Jump to: Thesis
Number of items: 1.

Thesis

Grau, Robert (2023) Gamification in Digital Marketing Development of a concept for higher brand engagement. Bachelor thesis, Hochschule Neu-Ulm.