Items where Author is "Lutz, Hannes"

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Lutz, Hannes (2025) Twin Transformation im B2B-Vertrieb: Notwendigkeit und Ansatzpunkte zur Umsetzung. Master thesis, Hochschule Neu-Ulm.

Netscher, Maike and Jordan, Stephanie and Mast, Anna and Kundrath, Sebastian and Lutz, Hannes and Mader, Lukas (2025) Improving Customer Experience Using Smart Technologies in Smart Stores. Journal of Applied Interdisciplinary Research : JAIR, 2 (1). pp. 65-83. ISSN 2940-8199


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