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Netscher, Maike and Rehrl, Thomas and Jordan, Stephanie and Roschmann, Mara and Seibel, Daniela and Kill, Katharina and Heppler, Pearl and Lunkenheimer, Marc and Kracklauer, Alexander H. (2023) AI in Cosmetics : Determinants Influencing the Acceptance of Product Configurators. Bavarian Journal of Applied Sciences (06). pp. 535-548. ISSN 2367-2951
Netscher, Maike and Jordan, Stephanie and Kracklauer, Alexander H. (2025) Exploring Customer Acceptance of Smart Stores: An Advanced Model Approach. In: (Proceedings of the) 9th International Conference on Digital Economy (ICDEc 2024) , Part I, May, 9-11, 2024, Rabat, Morocco, pp. 311-338. (Lecture Notes in Business Information Processing; 530). ISBN 9783031763656 (online)
Jordan, Stephanie and Netscher, Maike and Leinweber, Julia and Kaplan, Ceyda and Kracklauer, Alexander (2023) Seamless Payment Through Artificial Intelligence in Food Retail: Factors Influencing Purchase Intent. In: Digital Economy. Emerging Technologies and Business Innovation. (8th International Conference, ICDEc 2023) / Jallouli, Rim et al. (Eds). Cham: Springer, pp. 152-167. (Lecture Notes in Business Information Processing; 485). ISBN 978303127886
Netscher, Maike (2023) Technologieakzeptanz im stationären Lebensmitteleinzelhandel Empirische Analyse der Kundenakzeptanz von Smart Stores in Deutschland. Master thesis, Hochschule Neu-Ulm.