Items where Author is "Osswald, Marc"

Conference or Workshop Item

Schallmo, Daniel and Osswald, Marc and Brecht, Leo and Kauffeldt, Julian von and Welz, Kirill (2013) An approach for decommodisation: evaluating and escaping the commodity trap. In: (Proceedings of the) XXIV ISPIM Conference "Innovating in Global Markets: Challenges for Sustainable Growth", June, 16-19, 2013, Helsinki, Finland. ISBN 9789522654212

Osswald, Marc and Brecht, Leo and Schallmo, Daniel (2013) The role of product management in new product development. In: (Proceedings of the) 6th ISPIM Innovation Symposium, December, 08-11, 2013, Melbourne, Australia.