Items where Author is "Schiller, Leonie Sophie"

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Thesis

Schiller, Leonie Sophie (2026) Critical Success Factors and Archetypical Strategies in Customer Experience Management: A Mixed-Methods Analysis of Technology-Driven B2B Start-ups. Master thesis, Hochschule Neu-Ulm.


Hochschule für angewandte Wissenschaften Neu-Ulm | Neu-Ulm University of Applied Sciences
Wileystraße 1, D-89231 Neu-Ulm | Phone: 0731 9762-0, E-Mail: info@hnu.de